Program: Business Analytics, BBA - University of North Texas

Apr 03, 2025

2024-2025 Undergraduate Catalog

A Bachelor of Business Administration (BBA) with a professional field in business analytics prepares you for successful careers in business analytics and data science. You will build a background in analytical and quantitative methods and apply these methods to the analysis of business data to enable data-driven decision-making in organizations. In addition, as part of the core BBA coursework, you will gain an understanding of accounting, manufacturing, finance, management, supply chain management, marketing and information technology through a comprehensive curriculum.

Bachelor of Business Administration

General requirements for the BBA are listed in the University Core Curriculum in the Academic policies section of this catalog and under Bachelor of Business Administration in the G. Brint Ryan College of Business section.

Business analytics professional field

The professional field in business analytics requires 18 hours of the following courses.

Approved supporting courses, 12 hours

BCIS 4730 - International Issues of Information Technology
(or MKTG 4280 , FINA 4500 , or MGMT 4660 , if approved in advance by departmental undergraduate coordinator)

Remaining hours

The remaining hours are selected from 3000- or 4000-level business courses. The following are suggested elective sequences.

Note

Up to 3 credit hours of DSCI 4800 may be substituted for one Supporting Field course with consent of the department.

Additional Requirements

A candidate for the degree must complete 33 hours of business administration courses in residence, of which 15 hours must be in the professional field of study. Students are encouraged to use free electives to meet professional goals.

Students interested in the theoretical and mathematical science of computing should see the Department of Computer Science and Engineering .

Academic Standards

It is recommended that students selecting business analytics as a professional field for the BBA degree meet at least one of the following standards:
1. Be in the top 25 percent of their high school graduating class; or
2. Attain a minimum score of 920 recentered on the SAT or 20 on the ACT.
It is required that students entering the business analytics professional field for the BBA degree have a GPA of at least 2.7 in all courses completed at UNT. First term/semester transfer students must have a transfer GPA of at least 2.7 in order to take professional field courses.
A grade of C or above must be earned in each professional field or supporting field course completed in residence or transferred to UNT.
Academic requirements for graduation with a professional field in business analytics include:
1. A minimum 2.7 GPA in all hours attempted in the professional field and supporting courses, with minimum grades of C required in each professional and supporting field course;
2. A minimum 2.0 GPA in all courses completed at UNT; and
3. A grade of C or above in each BCIS/DSCI course taken in the professional field, supporting decision sciences courses or career track.

Four-year degree plan (example)

The following four-year plan is one example of a variety of ways in which you can complete your chosen degree in four years, and will serve as a guide for you to design your pathway to degree completion. Variations will depend on whether you need to take prerequisites or have college credit from exams or dual enrollment.

Year 1

Semester 1		Semester 2
ENGL 1310 - First-Year Writing I	3 hours	BCIS 2610 - Introduction to Computers in Business	3 hours
MATH 1180 - College Math for Business, Economics and Related Fields	3 hours	BUSI 1200 - Professional Development I-Strategies for Business	1 hour
Component Area Option A core	3 hours	ECON 1100 - Principles of Microeconomics	3 hours
Government/Political Science core	3 hours	ENGL 1320 - First-Year Writing II	3 hours
Life and Physical Sciences core	3 hours	MATH 1190 - Business Calculus	3 hours
		Government/Political Science core	3 hours
Total	15 hours	Total	16 hours

Year 2

Semester 1		Semester 2
ACCT 2010 - Accounting Principles I (Financial Accounting)	3 hours	ACCT 2020 - Accounting Principles II (Managerial Accounting)	3 hours
ECON 1110 - Principles of Macroeconomics	3 hours	COMM 1010 - Introduction to Communication	3 hours
American History core	3 hours	DSCI 2710 - Data Analysis with Spreadsheets	3 hours
Creative Arts core	3 hours	American History core	3 hours
Language, Philosophy and Culture core	3 hours	Life and Physical Sciences core	3 hours
Total	15 hours	Total	15 hours

Year 3

Semester 1		Semester 2
BCIS 3610 - Basic Information Systems	3 hours	BUSI 3200 - Professional Development III	1 hour
BLAW 3430 - Legal and Ethical Environment of Business	3 hours	DSCI 3870 - Management Science	3 hours
BUSI 3100 - Professional Development II-Critical Thinking and Decision Making in Business	1 hour	DSCI 4330 - Enterprise Applications of Business Intelligence/Analytics	3 hours
BUSI 3660 - Contemporary Business Writing and Presentation Skills	3 hours	MGMT 3720 - Organizational Behavior	3 hours
DSCI 3710 - Business Statistics with Spreadsheets	3 hours	MKTG 3650 - Foundations of Marketing Practice	3 hours
Elective	3 hours	Supporting field suggested elective sequences for BBA BUAN	3 hours
Total	16 hours	Total	16 hours

Year 4

Semester 1		Semester 2
BCIS 4660 - Introduction to Data Warehousing	3 hours	BUSI 4940 - Business Policy	3 hours
DSCI 4520 - Introduction to Data Mining	3 hours	DSCI 4510 - Modeling for Business Intelligence	3 hours
FINA 3770 - Finance	3 hours	DSCI 4700 - Analytics for Decision Making	3 hours
Approved International course	3 hours	Supporting field suggested elective sequences for BBA BUAN	3 hours
Supporting field suggested elective sequences for BBA BUAN	3 hours
Total	15 hours	Total	12 hours