MUCE 4020 - Music Leadership and Performing Arts Management

3 hours

Provides students with the tools and resources to create, develop, facilitate, and evaluate performing arts organizations. Engages students in a series of project activities including fundraising, volunteering, and private consulting for a local non-profit that allows them to gain hands-on experience. Case studies focus on real-life situations faced by arts organizations as exemplified in the required textbook and the Eastman Case Studies. Upon completion, students will have developed essential skills in performing arts administration including board relations, management of volunteers, audience development, organizational management and leadership, venue management, and strategic planning for mission driven organizations. Students also develop an understanding of the structure of music and arts non-profit organizations, as well as the relationship between, leaders, volunteers, marketing and fundraising. Through readings, lectures, case studies, assignments, classroom and guest presentations, students become acquainted with the arts management strategies and diverse trends used to embark in professional performing arts administration careers.

Prerequisite(s): None.