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    Jun 28, 2025  
2025-26 Undergraduate Catalog 
    
2025-26 Undergraduate Catalog Add to My Catalog (opens a new window)

ADVG 3220 - Social Media Client Partnerships



3 hours



Examines social media through the lens of paid, branded partnerships. Emphasis on account management and media buying roles. Explores law and ethics, pursuing account acquisition, media strategy, online content management, and campaign analytics for social media.

 

Prerequisite(s): Completion of ENGL 1310  and ENGL 1320  or TECM 1700  and TECM 2700 ADVG 1000 ADVG 2000 ; or consent of school. 

Course specific fees (in addition to tuition and mandatory):
Academic (AF) per hour: $20 (instructional fees), $30 (differential fees)



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