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    Dec 05, 2025  
2025-26 Undergraduate Catalog 
    
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2025-26 Undergraduate Catalog
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DBUS 4370 - Digital Retailing Analytics Tools and Insights



3 hours

Application of analytical tools to derive data-driven insights to improve customer experience, increase sales, and optimize operations in the retail industry.

Prerequisite(s): Junior or Senior standing.

Meets with DRTL 5370.


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