SENM 4870 - Business Planning in the Sports Entertainment Industry

3 hours

Advanced course for BBA BUIS students in the track of sport entertainment management. Allows students to combine and apply the content from previous course work to the conceptualization of a business plan and present it to representatives of the sport entertainment industry. Guest speakers from the various segments of the industry share their experiences and provide mentorship to the students in their development of the business plan.

Prerequisite(s): None.

Course specific fees (in addition to tuition and mandatory):
Academic (AF) per hour: $15.50