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    Apr 23, 2024  
2011-2012 Undergraduate Catalog 
    
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2011-2012 Undergraduate Catalog [ARCHIVED CATALOG]

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DRTL 2090 - Introduction to Digital Retailing



3 hours
Survey of electronic merchandising and its application to consumer products and services for business to business and business to consumer. Introduction to electronic merchandising theory, terminology, resources, industry participants and career opportunities.

Prerequisite(s): None.


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