ADES 3530 - Art Direction II

3 hours (0;6)

Students build on skills and processes learned in previous design courses to conceive and produce multifaceted advertising campaigns. Campaigns include artifacts that are appropriate for each student’s unique client. These artifacts could be 2-dimensional, 3-dimensional or interactive.

Prerequisite(s): ADES 3500, ADES 3510.

Corequisite(s): ADES 3540.

Participation in the communication design junior portfolio review is required to pass this course.