DBAS 6003 - Qualitative Research Method II

3 hours

Application of concepts and tools for qualitative data analysis is the focus of this course. Some of the concepts include hermeneutics, semiotics, narrative analysis, and content analysis, with particular emphasis on grounded theory and case study research. Students are introduced to grounded theory coding, memo writing, theoretical sampling, saturation, sorting, and use of qualitative data analysis software. Various techniques for analyzing case study evidence are explored including pattern matching, explanation building, and within-case and cross-case analysis. Perspectives on what it means to draw conclusions and build theory from qualitative data are explored. Finally, the course concludes with guidance on how to write and publish qualitative research.

Prerequisite(s): Doctor of Business Administration Students Only.