|
|
May 25, 2025
|
|
|
|
JOUR 5120 - Strategic Public Relations3 hours
Exploration of the public relations profession with emphasis on strategic planning, ethics, corporate communications, issues management and crisis communications. Opportunities for exposure to high-level PR professionals through a variety of programs and projects. Course curriculum focuses on the KSAs required for accreditation in public relations by the Universal Accreditation Board.
Prerequisite(s): None.
Add to My Catalog (opens a new window)
|
|
|
|