ADVG 3510 - Programmatic and Tailored Advertising

3 hours

Using technology to select, buy and place advertisements. Covers timely digital advertising developments often questioned by clients such as blockchains, cryptocurrency, click fraud and privacy issues.

Prerequisite(s): Completion of ENGL 1310 and ENGL 1320 or TECM 1700 and TECM 2700 ; ADVG 1000 , ADVG 2000 ; or consent of school.

Course specific fees (in addition to tuition and mandatory):
Academic (AF) per hour: $20