DCAS 5261 - Qualitative Research Fundamentals in Digital Communication

3 hours

Designed to introduce graduate students to basic qualitative research methods, qualitative research tools and data analyses used in computer-mediated mass communication research through readings, assignments, and online discussions. In the applied part of the course, students develop a qualitative research proposal.

Prerequisite(s): Admission to the MS with a major in digital communication analytics; consent of school.

Course specific fees (in addition to tuition and mandatory):
Academic (AF) per hour: $20