ADES 2530 - Art Direction

3 hours (0;6)

Students learn the strategic planning techniques and methodologies required to successfully develop and produce conceptually-based advertising campaigns. Students are required to conceive and art direct original photography. Participation in the mid-point review is required to pass this course.

Prerequisite(s): ADES 1510 and ADES 2515.

For all students seeking a major in the College of Visual Arts and Design, a grade of C or above must be earned in every art-based course required in the College of Visual Arts and Design - completed in residence or transferred to UNT - to be considered for credit toward a CVAD degree. A grade of D or below will not satisfy any art-based course requirements, electives or prerequisites.