JOUR 5581 - Capstone Seminar in Digital Communication Analytics

3 hours

Capstone seminar that involves an intensive research project focused on a topic within digital communication analytics. Students learn how to demonstrate mastery of key theoretical concepts and professional analytical principles, research methods and report-writing approaches. Students review relevant scholarly and professional literature, apply selected methodological approaches to a topic, and then write a research paper that articulates and supports a thesis. The majority of the work for this class is conducted independently with regular consultation with instructor. Course serves as a research seminar that enables students to develop own ideas and frameworks through actively engaging with classmates via peer feedback.

Prerequisite(s): To be taken during the last 6 hours of course work in the MS with a major in digital communication analytics.